Strategic Management Advisory
for AI, Hard Tech, Robotics & Transportation
The architects of narrative command.
Headquartered in New York and Scottsdale, Johnson & Roy advises global clients whose mission is to improve the safety, experience, and sustainability of technology, mobility, manufacturing and robotics in service of humanity. Our firm specializes in positioning, public policy, applied management consulting services, and our proprietary methodology for seizing Narrative Command.
Clients include Fortune 50 automotive OEMs, governments and oversight bureaus, growth startups in space and large-scale manufacturing, and enthusiast and trade publications.
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Technology
Consumer electronics brands, global cloud providers and hardware manufacturers, or software and app companies providing new experiences in AI, robotics, mobile, XR, gaming, and productivity—we’ve refined the mission and message of technology companies at the beginning of their journey or in eras of reinvention.
Mobility & Autonomy
OEMs building the future of human-first mobility; Tier 1 suppliers and upstarts in powertrain, data, sensors and AI; logistics SaaS developers and last-mile delivery providers; regulatory bodies in energy and transportation—we connect and empower businesses and organizations that are creating the next century of the motive economy.
Media & Risk
As former journalists and media executives, our principals understand the mechanisms of attention—and how to avoid its teeth. Our network includes best-in-class public relations firms, public policy groups, and media-buying agencies, as well as leadership of most media organizations in the United States and Europe.
Dealflow & Exits
Whether your business needs to pioneer a new audience for B2C sales, reinvigorate a B2B pipeline, secure capital for expansion, or prepare for a public offering, our sales and funding network includes data-mined growth specialists, VCs, and late-stage investors. Let us expand your network—and welcome you to our own.
“A good science fiction story should be able to predict not the automobile but the traffic jam.”
– Frederik Pohl
Get in Touch
We respond to email inquiry within 24 hours. For immediate response, please text.